Privacy Policy
Last updated: June 2026
The protection of your personal data is important to us. In the following, we inform you in accordance with Article 13 of the General Data Protection Regulation (GDPR) about which personal data we process in connection with this website (https://www.ora-dj.com) and the provision of the Ora DJ application, for what purposes and on what legal basis this is done, to which recipients data may be passed on, and what rights you have. We process personal data exclusively in accordance with the applicable data protection requirements, in particular the GDPR and the German Federal Data Protection Act (BDSG).
Personal data is any information relating to an identified or identifiable natural person, for example your name, your email address or your IP address.
A. Information about the controller
The controller within the meaning of Article 4(7) GDPR, i.e. the entity that alone or jointly with others determines the purposes and means of the processing of personal data, is Heyora UG (haftungsbeschränkt), Leberstraße 63, 10829 Berlin, Germany, represented by its Managing Director Yannick Feige. You can reach us by email at hey@ora-dj.com. The company is registered in the commercial register of the Local Court of Charlottenburg (Berlin) under HRB 286080 B.
We have not appointed a data protection officer, as we are not legally required to do so. If you have any questions about data protection or wish to exercise your rights, you may contact us at any time directly at the address above or at hey@ora-dj.com.
B. Information about the processing of your personal data
I. Provision of the website and server log files
When you use our website purely for informational purposes, i.e. when you do not register or otherwise transmit information to us, the browser used on your device necessarily transmits certain information to the server of our website for technical reasons. This includes in particular your IP address, the type and version of your internet browser, the operating system used, the page accessed, where applicable the previously visited page (referrer URL), and the date and time of access. This data is technically necessary in order to display the content you have requested and is stored temporarily in so-called server log files in order to ensure the secure and stable operation of the website and to detect and trace disruptions, such as attacks on our IT infrastructure.
The legal basis for this processing is Article 6(1)(f) GDPR. Our legitimate interest lies in the reliable provision as well as the security and stability of the IT infrastructure used for the website. The provision of this data is neither legally nor contractually required; however, without it the website cannot technically be delivered. The data stored in the server log files is, in a form that allows your identification, regularly deleted after a short period, unless longer storage is required to investigate a specific security-relevant incident.
Our website is hosted by Vercel Inc., 440 N Barranca Ave #4133, Covina, CA 91723, USA. Vercel processes the aforementioned log data on our behalf as a processor; for this purpose we have concluded a data processing agreement with Vercel pursuant to Article 28 GDPR. As Vercel is based in the USA, a transfer of personal data to a third country may occur. Vercel is certified under the EU-US Data Privacy Framework, so that an adequacy decision of the European Commission pursuant to Article 45 GDPR exists for the transfer to the USA.
II. Registration of a user account to download the Ora DJ application
In order to download and use the Ora DJ application, you can create a user account in our app. As part of the registration, we process the data you provide, in particular your email address and the access credentials required to log in (such as a password chosen by you, which we store exclusively in encrypted or hashed form). If you provide further information, such as a name or display name, we also process this. In addition, we store administrative data relating to your account, for example the time of registration and of log-ins as well as information about the provision of the download.
We process this data in order to set up and manage your user account, to authenticate you, to enable you to download and use the Ora DJ application, and to communicate with you in connection with your account and the application, for example to inform you about security- or function-relevant changes.
The legal basis for processing the data required to provide the account and the application is Article 6(1)(b) GDPR, as the processing is necessary for the performance of the user agreement concluded with you regarding the provision and use of the account and application, or to carry out pre-contractual measures. Insofar as we process the data beyond this in order to ensure the security and functionality of our service and to prevent misuse, we base this on Article 6(1)(f) GDPR; our legitimate interest lies in the secure and reliable provision of our service. Where statutory retention obligations exist, the legal basis is Article 6(1)(c) GDPR.
The provision of the data marked with an asterisk or designated as mandatory is required to set up the account; without this information, we cannot create an account for you and cannot provide you with the download of the application via an account. Further information is voluntary. We store the data processed in connection with the account for the duration of the existence of your user account. If you delete your account or request its deletion, the data will be deleted as soon as it is no longer required for the stated purposes and no statutory retention obligations (such as those under tax or commercial law) or other legitimate reasons preclude deletion.
For the technical provision of the account and the associated data, we use service providers who act exclusively on our instructions as processors pursuant to Article 28 GDPR, in particular our hosting provider Vercel Inc. (see Section B.I.). Any further disclosure of your data to third parties only takes place if this is necessary for the performance of the contract, if you have consented or if we are legally obliged to do so. Automated decision-making, including profiling within the meaning of Article 22 GDPR, does not take place.
III. Status and license check of the Ora DJ application
The software installed on your device may, at regular intervals, establish a connection to a server of Heyora UG (haftungsbeschränkt) in order to carry out a status and license check. The purpose of this processing is to verify the activation and license status of your installation and to check the authorization to use the application. If the check reveals that the requirements for use are not or no longer met, for example after expiry of the beta phase or a license, this may result in the application or individual functions being deactivated. Deactivation is therefore not the purpose, but a possible consequence of the check.
As part of this check, we process the data technically required for this purpose, in particular an installation or device identifier, information about the installed version of the application, the activation or license status, your IP address (for technical reasons) and the date and time of the connection. This processing does not involve any analysis of your individual usage behavior within the application.
The legal basis is Article 6(1)(b) GDPR, insofar as the status and license check is necessary for the performance of the user agreement, as well as Article 6(1)(f) GDPR. Our legitimate interest lies in ensuring the proper and license-compliant use of the application and preventing misuse. Without this processing, we cannot check the license and activation status. The data arising in this context is deleted as soon as it is no longer required for the stated purposes. Automated decision-making, including profiling within the meaning of Article 22 GDPR, does not take place. For the technical provision of the servers used for this purpose, we rely on processors pursuant to Article 28 GDPR, in particular our hosting provider Vercel Inc. (see Section B.I.).
IV. Automatic update check of the Ora DJ application
So that you can always use the Ora DJ application in a current and secure version, the software installed on your device automatically checks at startup and at regular intervals whether a new version is available and, where applicable, downloads it. The files required for this are provided via the GitHub service. For technical reasons, your IP address, the installed version of the application and information about your operating system are transmitted to the server during this connection.
The legal basis is Article 6(1)(f) GDPR. Our legitimate interest lies in providing you with updates and security improvements to the application. The provision of this data is technically necessary and not contractually required; the application continues to function without restriction even if there is no connection to the update server. In this case, only the automatic update check does not take place. Automated decision-making, including profiling within the meaning of Article 22 GDPR, does not take place.
The provider of the update service is GitHub, Inc., 88 Colin P. Kelly Jr. Street, San Francisco, CA 94107, USA, a company of the Microsoft group. As the provider is based in the USA, a transfer of personal data to a third country may occur. GitHub is certified under the EU-US Data Privacy Framework, so that an adequacy decision of the European Commission pursuant to Article 45 GDPR exists for the transfer to the USA.
V. Product and usage analysis in the Ora DJ application (telemetry)
If you have consented to this, we collect anonymized usage and diagnostic data (telemetry) within the Ora DJ application in order to improve the application, to detect errors and vulnerabilities, and to better understand which functions are used. For this purpose, we use the analytics tool PostHog.
The data processed includes in particular a randomly generated, anonymous installation identifier (an ID that has no connection to your hardware and no direct personal reference, and that is stored locally on your device), the version of the application, your operating system and its version, the processor architecture, the model designation of your device, your language setting, rough metrics about your library (such as the number of tracks it contains), as well as usage events, for example opening the application, loading a track onto a deck, starting playback, creating a playlist, completing an import, connecting a controller, or update events. If you provide the optional onboarding information at first launch (such as how you heard about us or what type of DJ you are), this is also transmitted in anonymized form. Your IP address is used to determine your approximate location (geolocation).
We have taken technical measures to ensure that no content from your library is transmitted: titles, artist names, file paths and similar information are not sent (values exceeding a certain length as well as path-like values are discarded before transmission). Only aggregated metrics such as the number of tracks are transmitted.
The legal basis is your consent pursuant to Article 6(1)(a) GDPR and, insofar as the storage of the installation identifier on your device or access to it is concerned, Section 25(1) TDDDG. The collection only takes place after you have consented; you can withdraw your consent at any time with effect for the future by deactivating telemetry in the application settings. The lawfulness of the processing carried out up to the withdrawal remains unaffected. The provision of the data is neither legally nor contractually required and is not necessary for using the application; if you do not give consent, you will not suffer any disadvantages and the application can be used without restriction. Automated decision-making, including profiling within the meaning of Article 22 GDPR, does not take place.
The provider is PostHog, Inc., 2261 Market Street #4008, San Francisco, CA 94114, USA, which acts for us as a processor pursuant to Article 28 GDPR. The data is processed on infrastructure within the European Union (Frankfurt location, eu.i.posthog.com). Insofar as a transfer to the USA nevertheless occurs, PostHog is certified under the EU-US Data Privacy Framework, so that an adequacy decision of the European Commission pursuant to Article 45 GDPR exists in this respect. We store the data until the stated purpose ceases to apply.
VI. Crash and error reports of the Ora DJ application
If you have consented to this, the Ora DJ application automatically transmits error reports in the event of program crashes or technical errors, so that we can analyze the causes and improve the stability of the application. For this purpose, we use the Sentry service. The data processed includes in particular technical error information (such as exception and error messages as well as so-called stack traces), audio interruption events, information about the version of the application and your device environment, and your IP address (for technical reasons). Local file paths are sanitized before transmission, so that no conclusions can be drawn about storage locations or the contents of your library.
The legal basis is your consent pursuant to Article 6(1)(a) GDPR and, insofar as access to information on your device is concerned, Section 25(1) TDDDG. The transmission only takes place after you have consented; you can withdraw your consent at any time with effect for the future by deactivating error reporting in the application settings. The lawfulness of the processing carried out up to the withdrawal remains unaffected. The provision of the data is not necessary in order to use the application. Automated decision-making, including profiling within the meaning of Article 22 GDPR, does not take place.
The provider is Functional Software, Inc. (Sentry), 45 Fremont Street, 8th Floor, San Francisco, CA 94105, USA, which acts for us as a processor pursuant to Article 28 GDPR. As the provider is based in the USA, a transfer of personal data to a third country may occur. Functional Software (Sentry) is certified under the EU-US Data Privacy Framework, so that an adequacy decision of the European Commission pursuant to Article 45 GDPR exists for the transfer to the USA.
VII. In-app feedback
Within the Ora DJ application, you can voluntarily send us feedback via a form. This function is triggered exclusively at your own initiative. The data processed includes the content of the feedback you submit, an email address you optionally provide (for example so that we can reply to you), and accompanying technical information such as the version of the application. We use this data to process your feedback, to answer any follow-up questions, and to improve our service.
The legal basis is Article 6(1)(f) GDPR; our legitimate interest lies in processing and evaluating feedback to improve our application. Insofar as your feedback is aimed at the conclusion or performance of a contract, the legal basis is Article 6(1)(b) GDPR. Providing an email address is voluntary; however, without it we cannot reply to you directly. We store the data until your request has been finally processed and no legitimate reasons preclude deletion.
For the technical receipt and forwarding of the feedback, we use Cloudflare, Inc., 101 Townsend Street, San Francisco, CA 94107, USA; we subsequently manage the feedback received in the project management tool Linear (Linear Orbit, Inc., San Francisco, USA). Both providers act for us as processors pursuant to Article 28 GDPR. As the providers are based in the USA, a transfer of personal data to a third country may occur. Both Cloudflare and Linear are certified under the EU-US Data Privacy Framework, so that an adequacy decision of the European Commission pursuant to Article 45 GDPR exists in each case for the transfer to the USA.
VIII. Local data storage in the Ora DJ application
The Ora DJ application is designed for data minimization. Your music library, your settings, playlists, tags, cue points, your playback history and all analysis results (in particular the detection of tempo, key and waveform) are stored and processed exclusively locally on your device. The analysis of your music files takes place entirely on your device; your audio files, track metadata or fingerprints generated from them do not leave your device and are not transmitted to us or to third parties. No synchronization of this content with a server (cloud synchronization) takes place. For the core functions mentioned, we do not operate any servers of our own and do not process any personal data in this respect.
IX. Audience measurement and web analysis (website)
In order to statistically analyze the use of our website, to continuously improve it and to better tailor our services to the needs of our visitors, we use analytics tools. Automated decision-making, including profiling within the meaning of Article 22 GDPR, does not take place in this context.
1. Vercel Analytics
We use Vercel Analytics, a web analytics service provided by Vercel Inc., 440 N Barranca Ave #4133, Covina, CA 91723, USA. With Vercel Analytics, we collect aggregated usage statistics, such as which pages are accessed, the approximate origin of the access, and technical information such as browser and device type. The processing is anonymized and does not use cookies; IP addresses are not stored permanently, and no profiles that can be tracked across multiple websites are created.
The legal basis is Article 6(1)(f) GDPR. Our legitimate interest lies in the statistical, privacy-friendly analysis of website usage to optimize our service. Vercel acts for us as a processor pursuant to Article 28 GDPR. As Vercel is based in the USA, a transfer to a third country may occur. Vercel is certified under the EU-US Data Privacy Framework, so that an adequacy decision of the European Commission pursuant to Article 45 GDPR exists in this respect.
2. Google Analytics
In addition, we use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Analytics uses cookies and similar technologies that enable an analysis of your use of the website. In doing so, information about your use is collected, for example pages visited, time spent, click behavior, approximate origin, a unique identifier for recognizing returning visitors, and technical information about your browser and operating system. This information is generally transmitted to a Google server and stored there. We have activated IP anonymization, so that your IP address is truncated by Google within the member states of the European Union or in other states party to the Agreement on the European Economic Area before transmission.
From the data collected, Google creates pseudonymous usage profiles on our behalf, on the basis of which we can analyze where our visitors come from, which areas of the website they access and how they use it. Google acts as a processor for us in this respect pursuant to Article 28 GDPR.
The legal basis for the use of Google Analytics is exclusively your consent pursuant to Article 6(1)(a) GDPR and, insofar as the storage of information on your device or access to it is concerned, Section 25(1) TDDDG. We therefore only use Google Analytics after you have consented via our consent banner. You can withdraw your consent at any time with effect for the future by changing your selection in the cookie settings; the lawfulness of the processing carried out up to the withdrawal remains unaffected.
The provision of this data is neither legally nor contractually required and is not necessary for using the website. If you do not give consent, you will not suffer any disadvantages; in that case, simply no analysis is carried out using Google Analytics. As Google is part of a globally operating group, a transfer of data to the USA or other third countries may occur. Google LLC is certified under the EU-US Data Privacy Framework, so that an adequacy decision of the European Commission pursuant to Article 45 GDPR exists for the transfer to the USA. The data stored in connection with Google Analytics is deleted as soon as it is no longer required for the stated purposes or after the configured retention periods have expired.
3. Google Ads conversion measurement
We use Google Ads conversion measurement, a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, to understand whether a person who clicked one of our ads later downloads Ora DJ. For this purpose, Google may use cookies and similar technologies and process information associated with the ad click, such as the Google Click Identifier (GCLID), together with information about the download interaction and technical information about the browser and device.
We use this data only to measure the results of our advertising. We do not use Google Ads on this website for personalized advertising or remarketing. Advertising storage and the transmission of data for advertising measurement remain disabled unless you consent to Advertising measurement in the cookie settings.
The legal basis is your consent pursuant to Article 6(1)(a) GDPR and, insofar as information is stored on or accessed from your device, Section 25(1) TDDDG. You can withdraw your consent at any time with effect for the future by changing your selection in the cookie settings. The lawfulness of processing carried out before withdrawal remains unaffected.
The provision of this data is neither legally nor contractually required and is not necessary for using the website. If you do not give consent, Ora DJ remains fully available; we simply cannot attribute a later download to an ad click. As Google is part of a globally operating group, a transfer of data to the USA or other third countries may occur. Google LLC is certified under the EU-US Data Privacy Framework, so that an adequacy decision of the European Commission pursuant to Article 45 GDPR exists for the transfer to the USA. You can find further information in [Google's privacy policy](https://policies.google.com/privacy).
X. Consent management (cookie consent)
In order to obtain your consent to the use of non-essential cookies and comparable technologies and to document this in compliance with data protection law, we use a consent tool. In doing so, your consent decision and technically necessary information (such as the time of consent and an identifier) are stored, so that we can take your selection into account when you access the website again and demonstrate that consent has been given. The legal basis for this is our obligation to demonstrate consent pursuant to Article 6(1)(c) GDPR in conjunction with Article 7(1) GDPR, as well as our legitimate interest in a legally compliant design of our service pursuant to Article 6(1)(f) GDPR. The cookies used for this purpose are technically necessary.
XI. Contact by email
If you contact us by email, we process the data you transmit, in particular your email address and the content of your message, in order to process and respond to your request. The legal basis is Article 6(1)(b) GDPR if your request is aimed at the conclusion or performance of a contract, otherwise Article 6(1)(f) GDPR on the basis of our legitimate interest in responding to requests. We store this data until your request has been finally processed and no statutory retention obligations preclude deletion.
C. Your rights as a data subject
Within the framework of the statutory provisions, you have the following rights with regard to your personal data: pursuant to Article 15 GDPR, you have the right to request information about the personal data we process concerning you. Pursuant to Article 16 GDPR, you may request the rectification of inaccurate data or the completion of your data. Pursuant to Article 17 GDPR, you have the right to request the deletion of your data, insofar as no legal obligations or overriding reasons preclude deletion. Pursuant to Article 18 GDPR, you may request the restriction of processing. Pursuant to Article 20 GDPR, you have the right to receive the data concerning you that you have provided to us in a structured, commonly used and machine-readable format, or to have it transmitted to another controller.
Insofar as we process data on the basis of your consent, you have the right pursuant to Article 7(3) GDPR to withdraw your consent at any time with effect for the future. The lawfulness of the processing carried out on the basis of the consent up to the withdrawal is not affected by this.
Pursuant to Article 21 GDPR, you have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you that is carried out on the basis of Article 6(1)(f) GDPR. If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
To exercise your rights, an informal notification to the contact details provided in Section A is sufficient.
D. Right to lodge a complaint with a supervisory authority
Without prejudice to any other administrative or judicial remedy, you have the right pursuant to Article 77 GDPR to lodge a complaint with a data protection supervisory authority if you believe that the processing of your personal data infringes the GDPR. The authority responsible for us is the Berlin Commissioner for Data Protection and Freedom of Information (Berliner Beauftragte für Datenschutz und Informationsfreiheit), Alt-Moabit 59–61, 10555 Berlin. You may also contact the supervisory authority of your habitual residence or place of work.
E. Data security
When you visit the website, we use the widely used TLS procedure (Transport Layer Security) in conjunction with the highest level of encryption supported by your browser. You can recognize an encrypted connection by the fact that the address line of the browser begins with "https://". The connections that the Ora DJ application establishes to external services (in particular for the update check, telemetry, error reports and feedback) are also encrypted. In addition, we take appropriate technical and organizational security measures to protect your data against accidental or intentional manipulation, loss, destruction or access by unauthorized persons.
F. Storage period and deletion
We process and store your personal data only for as long as is necessary to achieve the respective processing purposes, or for as long as a statutory retention obligation exists. As soon as the respective purpose ceases to apply and no statutory retention obligation or other legitimate reason precludes deletion, the data concerned is routinely deleted or anonymized. Insofar as more specific information on the storage period is provided in the preceding sections for individual processing operations, that information takes precedence.
The criteria that determine the specific duration of storage are, in particular: whether and for how long a user account exists with us, whether an ongoing matter (such as a request) is still being processed, whether consent that has been given remains in effect, and whether the data is still needed to assert, exercise or defend legal claims. Data that arises for technical reasons (such as server log files) is deleted as soon as it is no longer required for the respective purpose.
Irrespective of this, we retain personal data insofar and for as long as we are legally obliged to do so, in particular due to retention obligations under commercial and tax law (for example under the German Commercial Code and the German Fiscal Code); the retention periods provided for there are usually between six and ten years. Data subject to such a retention obligation is restricted in its further processing for the duration of the period and deleted after the period has expired.
G. Currency and amendment of this privacy policy
This privacy policy is dated June 2026. As our website and our services continue to develop, or due to changed legal or regulatory requirements, it may become necessary to amend this privacy policy. You can access the current version at any time on this website at https://www.ora-dj.com/privacy.